WHAT WE DO
Identifying market trends and suitable media platforms to successfully meet local expectations
Creating and designing the strategy expertly tailored for the local market
Customizing to your unique business requirements through global thinking and a local touch
Delivering your brand and value proposition intuitively to targeted customers
Activating a variety of tools and channels to reach your marketing goals
Professional representation and local investment opportunities
Silk Road Group will provide your company with the correct approach to the Chinese market, with end to end integrated communication solutions. We offer local PR & marketing services, professional representation and direct communication to your targeted customers. By eliminating language and cultural barriers, we are able to confidently guide your company’s business venture in China, the world’s second largest economy.
MEDIA ENGAGEMENT AND SOCIAL MEDIA SERVICES IN CHINA
With offices across mainland China and Asia we provide PR services ranging from positioning, reputation and brand building, market analysis and intelligence to spokesperson grooming and training, corporate marketing and event management. This breadth of services is delivered seamlessly and meticulously to local and MNC clients worldwide.
Silk Road 'Live'
An exclusive and unique labs-tour of "Xinhua" journalists inside of the Hebrew University of Jerusalem. Demonstrating academic and feasible collaborations between China and Israel and progress in the COVID-19 field. "Xinhua" is the most influential media channel in China, equivalent to CNN in the US, available in Chinese and English.
An exclusive and unique interview by Chen Wenxian with Professor Asher Cohen- President of the Hebrew University of Jerusalem discussing China-Israel relations, giving a positive and optimistic note to the future! "Xinhua" is the most influential media channel in China, equivalent to CNN in the US, available in Chinese and English. See more…. #CHINA #ISRAEL In Chinese: http://www.xinhuanet.com/world/2020-05/30/c_1126053972.htm In English: http://www.xinhuanet.com/english/2020-05/31/c_139103226.htm?from=singlemessage&isappinstalled=0BY
An article written by Lior Verona (SilkRoad Group's founder and CEO) was published in China's most respected and significant technology magazine, "Science and Technology Daily" - the official newspaper of the Ministry of Science and Technology of the People's Republic of China. It Was published in the Chinese and the English Version. http://www.stdaily.com/English/WorldNews/2020-05/26/content_947826.shtml
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